Video: Lana Del Rey – “Shades of Cool”

With the release of her third record, Ultraviolence, only a few days behind her, Lana Del Rey has shared the video for her song “Shades of Cool.” It’s the second video stemming from the brand new album, and it serves as an excellent follow up to the exquisitely dark visuals of her song “West Coast.”

“Shades of Cool,” however, takes on a cheerier mood, chronicling Lana’s carefree love affair with an older man through dreamy, double-exposed visuals. The video is shot beautifully, the scenes working to draw out the emotion in the sultry-sweet anthem. Watch the story unfold above, and download Lana’s latest album, Ultraviolence, now on iTunes.