When we teamed up with industry insiders to share essential advice for every new artist, they gave us specific tips like building a team you trust, knowing your brand, and practicing live performance. But sometimes the path to success is a little less predictable. With all the new ways to break into the music industry, artists are now finding fame in unlikely places. Algorithms, playlists, the right retweet—they can all help new artists break in 2017.

To break down the numbers, we've partnered once again with the music discovery site indify to track how unique events impacted new artist's followings in different ways.