This Houston-influenced track from the Harlem rapper is catching on with the quickness. To some, it might just be another unnecessary tune that capitalizes on the word “swag,” but to others it’s quickly becoming an anthem. Content-wise, there’s nothing new here, but the track/video boasts style that all at once pays homage to the past and fits in perfectly in the 2011 environment. 1:40-2:00 is especially crazy.

I would guess that P&P readers are going to have a love/hate relationship with this one, so hit the comments section and let me know what you think.

ASAP Rocky – “Purple Swag”


Hit the jump to watch the video…