Artist anonymity can be hit or miss for new acts. Sure, the less information about someone does create a bigger intrigue, but when done wrong it can feel gimmicky. Frank Gamble is different. The mystery surrounding their (his? her?) music is not there to build buzz, but instead to reflect how genre and gender-bending Gamble’s sound is.
“Something Wrong” is their newest single, and it’s a perfect example of this compelling ambiguity. The track flows from sharp electronic verses to more pop-leaning melodic hooks. That kind of transition could feel jarring, but instead it feels incredibly organic. Most importantly, it shows how insignificant describing details can be when the music is as good as “Something Wrong” is.
So for now, get lost in the vibrant “Something Wrong” below.