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With music streaming competition at an all-time high, exclusive album streams are usually going to major players like Spotify, Apple Music, and TIDAL.

For her new album Honeymoon, Lana Del Rey is choosing a different route. The album is officially coming out on September 18, but today at 3 p.m., Urban Outfitters will be playing the project in its entirety at all locations.

Related: 11 Things You Didn’t Know About Lana Del Rey

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In addition to hosting the exclusive listenings, Urban Outfitters will be offering a special edition vinyl edition of the album.