Earlier this month, we published a piece about SoundCloud banning people for reposting songs. One user reported being banned for reposting less than 10 times a day. We reached out to SoundCloud to get clarification on why this is happening, and while they can’t comment on individual cases, they have issued a statement explaining what warrants this type of suspension.
From a SoundCloud spokesperson:
I can confirm that this isn’t a new policy. Our Community Guidelines state under the ‘self promotion & building your audience’ section that it’s not possible to repeatedly repost or like tracks that you have reposted or liked in the past.
Based on feedback from our users, who said it was causing annoyance and confusion, we have put limits in place to restrict certain behaviours. Accounts may be blocked from reposting for this reason. As we wish to prevent this activity in the future, if users run into our limits repeatedly, each block they receive will increase in length. The reason that re-reposting has a lower limit, is to prevent this being used purely for promotion of other content. The reason we feel reposting, un-reposting and then re-reposting the same tracks in a short period of time is a method of ‘spam’ or ‘unwanted promotion’ is because this is seen as an action purely to continuously push the track to the top of a user’s followers’ streams. This causes frustration and annoyance throughout the community who report the same tracks continuously being at the tops of their streams for promotional reasons, instead of people genuinely reposting tracks they like.
We confirmed with the user we talked to for the original article that this is indeed what he was doing.