For an independent artist without a record label, Chance The Rapper sure knows how to land all the right deals. After appearing in a number of charming Kit Kat commercials last year, Chance The Rapper has appeared in the latest commercial from Twitter. It's a partnership that makes a lot of sense considering how active Chance is on Twitter, and the commercial even makes a point of highlighting one of the many ways Chance has utilized the platform to connect with his fans.
After tweeting out if there's any specific requests for his live show later that night, Chance sifts through the replies, with David Crosby even using the opportunity to have his voice heard. It's an endearing little commercial broadcasting how people use the platform, highlighting that it's not all angry people and opinions on there. Hey guys, Twitter can be used for good things... sometimes.
Watch the commercial above.