Gucci Mane wants to put you on to guap. In a bizarre and hilarious new commercial, Gucci Mane—billed here as a "rapper, financial guru, Summer Hustle founder, and Trap God"—presents a trio of hypothetical money-making scenarios before generously offering some insight on how to infuse them with a taste of his proven business acumen.
"Braisin' burgers got you busy bustling, my boy?" Mane asks in two-minute FootAction ad. "Poolside producing for paper, partna? Grazing grass for some green, cuz?"
Next month, Gucci Mane will release his long-awaited memoir. The book, penned with Neil Martinez-Belkin (XXL, Noisey), promises a look back at Gucci Mane's Alabama roots and a candid account of his journey to international success. The Autobiography of Gucci Mane drops Sept. 19.
On the music front, Gucci Mane and Selena Gomez finally dropped the official video for their "Fetish" collaboration last month:
Gucci Mane also appeared on "Need Some," a track from Nav and Metro Boomin's collaborative Perfect Timing project. Playboi Carti, Offset, 21 Savage, Lil Uzi Vert, and Belly also popped in on the 15-track release.