Daily Discovery is a feature that highlights a new or recently discovered artist who we’re excited about. See the rest of our Daily Discoveries here.
Artists getting involved in bad label deals, sadly, isn’t an unfamiliar story in music. Whether they’re a new artist (see: the deal Young Thug first signed when he was starting out) or more established (see: the troubles M.I.A. is having in putting out her album now), these deals all prevent artists from doing the one thing they want to do: share music with people. When this happens, there are two choices. You can surrender to the situation, or persevere. 6LACK chose to do the latter.
After five years tied down in a “horrible deal,”Atlanta artist 6LACK is free and finally creating and sharing music the way he wants. So far he’s released four songs, all of which boast an intoxicating mix of hip-hop beats and R&B hooks. It’s a sound that in 2016 fits in but doesn’t blend in. 6LACK’s knowledge of melodies, simple yet effective production, and relatable lyrics all make sure his music stands out.
He is now signed with LVRN aka LoveRenaissance, a collective that Raury is a member of (and yes, the two are working together), so it’s safe to say these tracks are only the beginning.
I was reading the note you wrote on your site titled “Here’s To Being Free” and your story of your career over the past few years is crazy. Can you fill our readers in on your background?
It’s a lot to summarize, but no problem. In 2011 I inked a horrible deal after I dropped out of college. Went to Miami. Had no stable home, no money, no food, but pushed through because I had access to a studio. Five years and a lot of hard lessons later, here we are. Free.
We actually posted on you back in 2014, which I’m guessing was in the midst of you trying to get out of that previous deal. How important was social media to you establishing yourself outside of that label?
In 2014 I proved to my old label that I was onto something, and they didn’t budge. So I left knowing I wasn’t coming back. Legally, I couldn’t do much, so “XX/XX/XX” was a tweet I would send letting everyone know that something was coming, I just couldn’t say when.
Your tracks deal with the tumultuous side of relationships (“Loyal,” “PRBLMS” etc). Are they all personal events you’ve experienced?
Definitely personal. Definitely happened. Got the angry texts to prove it.
You’re from Atlanta, is that where you still record? What Atlanta producers/artists are you working with?
I have to record in Atlanta because it puts me in a special place creatively. There’s a certain hunger that comes with recording in a basement or a kitchen. It’s worked so far so I don’t plan on changing that.
Singawd (produced “Bless Me” and “Loyal”) is my go-to producer in Atlanta. He knows what I’m thinking and all I have to do is fill in the blanks.
You’re now signed to LVRN which is a collective that Raury is a member of. How did you link up with them? Any potential collaboration with Raury in the future?
They had a kitchen with a studio in the corner and I had a lot of songs I wanted to record. That simple.
Me and Raur, Raur and I, we’re working.
What’s next for you?
What’s next is building a foundation. Connecting with actual people and feeding them the stories they need for whatever they’re dealing with. No middle men, no politics, no shenanigans. I want to speak to them directly. Whatever they ask for, they’ll get.