12. Pharcyde - "Drop"
With Spike Jonze in the directing chair you know you're getting a great music video. He brings artistic innovation to everything he does. The entire thing is shot backwards, then also replayed backwards to give us one of the most, if not the most, unique hip-hop videos from the decade. This creative camera work allows for Pharcyde to do some cool stuff and ultimately makes for an unforgettable video.