• The Right Live Reaction

    It's impossible to replicate hearing a song for the first time. The reaction only happens once, and you need cameras to capture the real thing. They were rolling when Pharrell visited a music class at NYU last year. A student named Maggie Rogers played the music legend her electronically charged indie folk, and "Alaska" took off from there. 

    The song stands on its own, but the video of their respective reactions is what spiked on Facebook. Maggie's quizzical, nervous glances try to gauge Pharrell's reaction. The music legend is flabbergasted, but you can't tell which way he'll swing until he exhales a grateful "Wow." A studio version of the song dropped in June. Maggie Rogers now has a follow-up single and video in the bag, and her music career is off to an explosive start.