Los Angeles rapper Cozz is having a hell of a breakout year. The 20-year-old dropped his first ever single and video for “Dreams” in March, and just a few months later, he announced his signing to J. Cole’s Dreamville Records. Today, Cozz delivers his first release since the heralded announcement in the form of a soulful cut called “Knock The Hustle.”
Produced by Que, the track features Cozz spilling his soul over hearty, melancholy horns and hollow drums for nearly three minutes, serving as a snapshot of a transitional moment in time for the young emcee. He taps into his inner The Warm Up era Cole, rapping, “I’ve been broke man for way too long, no hot water for way too long, you can’t knock the hustle it’s way too strong, way too strong,” and continuing with a deadly combination of impeccable wordplay and unmistakable heart. Though we haven’t heard much from Cozz yet, everything we have heard has been uniquely impressive. Particularly with “Knock The Hustle,” it’s not hard to understand why Dreamville added him to their roster.
Stream and download the single below, and look out for news on Cozz’s forthcoming debut project, Cozz & Effect.